The Hospitality investment you're dreaming of is waiting for you

We are here to help you

Brands &  Management Selection

Hotel branding extends beyond mere names and logos; it's a holistic approach to communicating values and intangible aspects of a business. BTC specializes in assisting businesses in defining the optimal brand for their properties. Recognizing that brand purpose significantly influences purchasing decisions, BTC emphasizes the importance of creating a distinct and resonant brand that leaves a lasting impression on the target audience.

By understanding the significance of brand purpose, BTC helps hoteliers make informed decisions about hotel property management and invest wisely in hotel branding. This strategic decision-making process is crucial for distinguishing a hotel from its competitors and setting clear expectations for guests.

Choosing the right hotel property management is a critical aspect, and BTC is positioned to guide clients through this process. Investing in hotel branding emerges as one of the most pivotal decisions for hoteliers, influencing the overall success and differentiation of the property.

In essence, BTC recognizes the importance of hotel branding in influencing customer perceptions and choices. Through their expertise, they assist hoteliers in crafting effective branding strategies that not only set the property apart but also align with the values that matter most to their target audience.

.
Hotel & Motel

How BTC can help

BTC is the go-to partner for organizations seeking expertise in brand and management selection, coupled with contract negotiation proficiency, to propel their projects forward. Leveraging extensive industry experience and resources, BTC boasts the world's most comprehensive database of franchise and management agreements. This wealth of information assists clients in identifying the brand, franchise, or operator that aligns with their goals and objectives.

Choosing BTC ensures that clients can expect the selected brand, franchise, or operator to deliver on multiple fronts, including:

  1. Maximizing Hotel Performance:

    • BTC's guidance is geared towards selecting a brand or operator that enhances hotel performance, optimizing both operational and financial aspects.

  2. Time Management and Oversight Minimization:

    • By making informed choices, BTC helps clients free up time and minimize the need for extensive oversight, allowing them to focus on other critical aspects of their projects.

  3. Growing Top-Line Revenue and Operational Efficiencies:

    • The goal is not just to maintain but to grow top-line revenue and implement operational efficiencies, contributing to the overall success of the project.

BTC's involvement extends beyond data-driven decision-making; they actively assist feasibility clients in identifying the most suitable brand, franchise, or operator for their assets. Negotiating favorable contracts is a natural progression of their services, ensuring that clients enter into agreements that serve their interests and contribute to the success of their ventures. 

The Way We Can Help our Clients

  • Select the optimal hotel brand, franchise and/or operator for your asset
  • Improve asset value